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Marketing Automation Quickstart with Pleisty

This tutorial will take you step by step through installing Pleisty and configuring it to personalize and automate your email marketing and on-site product recommendations.

Installing Pleisty

To connect Pleisty to your shop, go through the following three steps.

1. Installing the Pleisty tracker

At this step you install the JavaScript code that allows Pleisty code to track your users in real time and identify their shopping interest. Follow the instructions here.

2. Setting up the product catalogue data feed

At this step you create the products feed that allows Pleisty to calculate the best product recommendations for each user. Follow the instructions here.

3. Set up the users data feed

At this step you create the users feed that allows Pleisty to associate product recommendations to individual user accounts and send personalized emails to your users. Follow the instructions here.

Once you've set up Pleisty as instructed above, you can continue with setting up on-site product recommendations or email product recommendations.

Setting Up On-Site Product Recommendations

Now continue with the following tutorial that will guide you through setting up Pleisty for your web shop. At this step you configure personalized product recommendation widgets for the pages of your shop you wish to optimize with Pleisty.

Tutorial: On-site product recommendations quickstart

Setting Up Automated Email Marketing

Finally, set up the triggered emails and newsletters that you want to automate with Pleisty. As you'll see, Pleisty makes it easy to automate almost any kind of personalized email.

Tutorial: Email marketing automation quickstart

Next steps

Now that you've went through the basics, it's a good time to review the features you have access to through Pleisty, to ensure you're making the most out of your Pleisty installation.

Review: Pleisty for Web walkthrough

Review: Pleisty for Email walkthrough

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